Rhonda Duffy of Duffy Realty
The Real Estate Powerhouse &
Expert Consumer Advocate 678-366-7846
List A Home in Atlanta Georgia - Discount Flat Fee MLS Listing
Many people every day scratch their heads and wonder how to List A Home in Atlanta Georgia. They have heard that the average commission that they will pay will be way beyond 5%. They wonder if, in this market or any market, they can afford to pay that commission and then have any money left over for themselves?
A bigger danger that most home sellers don’t see is that most agents in today’s market have not embraced exactly HOW homes are sold these days. Real Estate is not sold any longer by real estate agents telling each other what houses they have for sale. Nor are homes sold because offices are holding sales meetings wherein they talk about their MLS listings. Those days in Real Estate became extinct along with the printing deadlines that used to be in place when the MLS books were printed and published, and not available online.
The information in the MLS (multiple listing service) books was so vague, pictures were so small and black and white, that it left realtors and agencies with the problem of how to advertise the homes. They did caravans, newspaper ads and networking to tell other companies what they had listed. Often time Real Estate Buyers would go from company to company to look for a home.
That is also why you hear home buyers even today say that they don’t want to sign an agreement with any buyer’s agent because they want to work with whomever can find them a home. Well, what they are missing is that they can find a home, themselves. Today, all the homes are shown on the Internet with multiple photos - if the listing agent has realized how things are and how a home should be sold. Internet studies have shown that buyers not only search the Internet to know what is on the market, they search until they are closed on their home to make sure that something better is not out there that has just come on the market. In other words, buyers are always looking to “better deal”.
So, your job as a home seller who wants to List An Atlanta Gerogia Home For Sale is to hire a real estate agent that has the Internet figured out. You want to be listed on as many websites as possible and you want to have excellent photos of your house to help tell your story. You must also have an realtor or broker who recognizes that there are different types of property buyers out there. With that recognition, you will find that the agent will place your home on for sale by owner sites (FSBO) as well.
After you have figured out who has the marketing on the Internet conquered, it is smart to protect the way that you will be paying a commission. Avoid the agent who is going to charge you a full, both-sides commission if the buyer comes to the table without another agent present. Knowing that home buyers search the Internet and often come to sellers not represented (because they didn’t need an agent to find the property) means that you must protect your own equity, by not paying out buyers’ commission when you don’t have to.
Bottom line, find a Real Estate Agent that represents the Real Estate Market today, not one who is still talking about the people that they know and how they are going to put you in print ads and hold caravans for the agents in their office. These folks don’t know how real estate is sold unless they start the conversation with the fact that the Internet sells 90% of the homes that are sold today. That’s right, the Internet, sells 90% of the homes that are sold today!
Visit Duffy Realty of Atlanta to find out more about how to List A Home in Atlanta Georgia